Your voice is the data
the world has been missing.

Women shape markets, influence generations and make decisions that touch nearly every aspect of life. We turn their voices, stories and experiences into intelligence that helps organizations make better decisions.

WHY SIBYL + SAGE

We don't speak about women.
We listen to them.

For too long, women’s perspectives have been studied by people who weren't asking the right questions…or asking women at all. We built Sibyl + Sage to change that.

For Brands

Women influence decisions across nearly every consumer category. We uncover the needs, motivations and behaviors shaping choices in food, family, personal care, financial services and beyond; helping brands create products and experiences that truly resonate.

For Healthcare

From everyday wellbeing to complex health experiences, we bring women’s voices into focus; helping healthcare organizations, researchers and innovators better understand their needs and improve care.

For Policymakers

Policy that reflects women’s lives begins with understanding their experiences. We provide authentic perspectives and evidence to help governments and institutions make more informed, inclusive decisions.

Our Promise is in Our Name

The cost of not listening is always higher.

The Sibyls were oracle women of the ancient world. Their counsel was sought by those wise enough to recognize that some knowledge cannot be accessed any other way. The most famous Sibyl story belongs to Rome.

The Sibyl of Cumae presented nine books of prophecy to King Tarquin and offered them at a price. He refused. She returned with six, having burned the other three. He refused again. She returned with three remaining books at the original price and this time, he paid. Rome consulted these books for centuries in every moment of national crisis. The knowledge in the six burned books was gone forever.

This is not just an ancient story. It is the story of women’s lived experience. For generations, women have offered their insight — about their bodies, their families, their buying decisions, their needs and their lives — and been ignored or undervalued.

Sibyl + Sage exists to make sure those voices are finally heard, and to turn them into sage counsel: insight that simply cannot be ignored.

24,000+Women
22Countries
6Regions
12Domains
9Sectors
1M+Possibilities

Our deeply profiled research community spans 22 countries, connecting organizations with women whose experiences, perspectives and decisions shape markets and lives.

Sectors we serve

  • Healthcare & Providers
  • Pharmaceutical & Biotech
  • Financial Services
  • Retail & Commerce
  • Consumer Packaged Goods
  • Automotive
  • Travel & Hospitality
  • Media & Entertainment
  • Policy & Advocacy

Domains we cover

  • Health & Wellness
  • Beauty & Self-Image
  • Family Systems
  • Faith & Meaning
  • Money & Financial Security
  • Aging & Transitions
  • Work & Career
  • Friendships & Relationships
  • Home & Place
  • Safety & Autonomy
  • Intimacy & Sexuality
  • Digital Life

Work with us

The most honest picture of women’s lives you’ll find.

We partner with organizations that are ready to truly listen. Our research goes well beyond the surface. We capture lived experience, in women's own voices, across every stage of life. Tell us about your research needs and we’ll be in touch.